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Icon of Internet Boom Reinvented as Recession-Prudent Business Model
DotComGuy Launches IT Services Solution Responding to Needs of SMBs during Economic Downturn
Offers Low Cost, Low Overhead Franchise Opportunity Designed to Empower People Back into Business as Layoffs Persist
LOS ANGELES, CA, March 14, 2009 /Franchise PR News/ -- He's baaaack! DotComGuy (DCG), the Internet sensation who captivated the nation has returned. America's first Internet celebrity, who proved in 2000 that the Internet was here to stay by remaining in his home for one year and living only off of purchases made on the Web, is back again...this time as a new information technology (IT) services company. Ahead of his time in 2000 and recognizing the enormous potential and life changing impact the Internet would have, DotComGuy once again has an eye on the future with a venture helping shape a dramatic paradigm shift in American business and culture.
Delivering significant savings on computer services and related products, DotComGuy has been designed to help small and mid-size businesses (SMBs) withstand one of the country's worst economic downturns.
DotComGuy's menu of IT-related products and services are available online at www.dotcomguy.com and are delivered in all 50-states. Customers and franchisees alike will have direct access to DotComGuy's nationwide network of over 12,000 IT technicians easily accessible through DotComGuy's proprietary Service Manager software. DotComGuy's extensive menu of IT services includes computer repair, installations, system and software upgrades as well as other electronic installations. The company also specializes in remanufactured ink and toner cartridges, saving DotComGuy customers 20 to 40 percent off of the original manufacturer (OEM) cost while helping the environment.
"DotComGuy does not fear the financial crisis we are in. Rather it embraces the reality of today's SMB community," said Jim Pascucci, founder and chief executive officer of DotComGuy. "We have created a recession-prudent business with a line of IT services and products that all small and mid-size businesses need as they are forced to do more with less."
Recession Relief for People Put Out of Work: DotComGuy Franchise Opportunity
As brand awareness builds from coast to coast, DotComGuy has launched franchising efforts in California, New York and 29 other states. Created to empower people to get back into the workforce as business owners, DotComGuy's low start-up costs, $4,995 franchise fee, extensive training program, minimal operating expenses and virtually no overhead are ideally suited and specifically designed for these troubled economic times.
"This is the right business model, at the right time, in the right industry," said Pascucci. "DotComGuy is the silver lining in today's recessionary economy. Instead of being perceived as an overhead expense to be avoided, DotComGuy aims to be a 'partner in survival'"
More than $300 billion was generated in IT services in 2008 and the trends indicate a continued positive growth pattern. As SMBs cut costs, internal IT staff is often being let go. Nonetheless, computers, servers, printers and IT infrastructure all have to be maintained. Businesses need to do more with less and that's where DotComGuy fits into the picture, noted Pascucci.
What does DotComGuy do?
DotComGuy's mission is to help SMBs better manage their cost structure by offering quality products at reduced costs, enhancing their operational efficiencies and productivity, and augmenting their sales and marketing with high-tech Internet solutions. The company offers computer repair, new installations, website design and media services, remote data backup and viral Internet marketing. Many of these services are flat fee-based which makes it easier for SMBs to budget their IT expenditures.
"Our target market is the residential home office to small to medium-sized businesses with less than 100 employees because these companies typically do not have an in-house IT department and therefore must outsource this much-needed service," said Pascucci.
Additionally, DotComGuy has an exclusive strategic alliance with one of the world's leading remanufacturers of ink and toner cartridges thereby offering a significant cost saving alternative to OEM cartridges. Importantly, the remanufactured cartridges offered by DCG are equal in quality to the more expensive OEM cartridges and carry a 100 percent guarantee. Every remanufactured ink cartridge purchased means a 20 to 40 percent savings and one less cartridge in a landfill, where 750 million ink cartridges are discarded every year, leaking toxins into our environment and wasting half a billion gallons of oil used in manufacturing new cartridges.
DotComGuy 2.0
Pascucci has a diversified background and is a seasoned entrepreneur. In addition to being a wildly successful Los Angeles area real estate broker, Pascucci is also a Hollywood actor whose credits include starring with Kevin Costner in the 1986 film Sizzle Beach and in Pat Benatar's Lipstick Lies music video. Currently, he is the executive producer of the upcoming film From Mexico with Love, which is being released for domestic distribution in August by Roadside Attractions.
One of the original investors in DotComGuy's Internet phenomenon, Pascucci cut his teeth in Internet ventures during the dotcom boom era. He was responsible for the successful launch of Hollywood Screen Test.com in the late 1990s, and served as executive producer and host of the Hollywood Screen Test television pilot.
The original DotComGuy, Mitch Maddox, and Pascucci remain in close contact and continue to work in tandem to build upon the craze they created together at the turn of the century. Both are visionary trailblazers who helped pave the way for America's obsession with reality television and online social media, such as Facebook, MySpace and You Tube.
As the owner of the DotComGuy trademark and URL, Pascucci has given the concept a relevant brand identity with its new recession-prudent business model while creating a parallel to its origins. DotComGuy franchise operators never have to leave their home to operate their business - just as the original DotComGuy, Maddox, never left his 'DotCompound' in Dallas, Texas. Franchisees will have immediate access, on day one, to DotComGuy's 12,000-plus IT technicians nationwide through the DotComGuy Service Manager. This proprietary software is included in the $4,995 franchise fee and is essential in carrying out the execution of the break-fix repairs, installations and computer upgrades.
"The best part is that franchise operators do not have to be 'techies'," noted Pascucci. "They can just be regular folks who have a passion for owning their own business and have an entrepreneurial spirit."
Franchise opportunities currently exist in California, New York and 29 other states. The franchise fee, normally $29,995, is being offered for $4,995 through June 30, 2009.
Building community relationships through affiliates
DotComGuy gives back to the communities in which they do business through its Affiliate Program. This charitable effort creates a monthly income stream for community organizations such as school groups, youth organizations, social clubs and houses of worship through the sale of DotComGuy remanufactured ink and toner cartridges. This is accomplished through an innovative fundraising program that eliminates inventory, delivery, and collections. Most importantly, it leverages products that people and SMBs need and at significant cost savings.
The DCG Affiliate Program is a win-win for both DotComGuy and its affiliates and works as follows: When a DotComGuy affiliate sells a remanufactured cartridge it receives 10 percent of the sale.
"Maintaining strong, healthy relationships with our friends, family and neighbors is always important but it's probably more pertinent now due to the weakening economy when we all may need to rely on one another for that extra support and comfort," said Pascucci. "DotComGuy franchisees will be integrated into the fabric of their communities through selfless service and forming those priceless bonds with the people they interact with on a daily basis."
About DotComGuy
DotComGuy is an information technology services and products business that has created a recession-prudent business model. DotComGuy is operational nationwide and is authorized to sell franchises in 31 states, including New York and California. The company was created in 2008 and launched in 2009 to help put people back to work by empowering them to own their own business. A DotComGuy business can be operated as a home-based business with no lease, no inventory, no payroll, no equipment, virtually no overhead, other than a computer and telephone, making it a very attractive opportunity. For more information, please visit www.dotcomguy.com, click on the franchise sales PowerPoint presentation or go to Affiliate section and click on the affiliate PowerPoint presentation. For franchise sales contact Jim Pascucci at jim@dotcomguy.com.
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